Seema Sindhu &Amp; Atanu Kumar Das

Stories by Seema Sindhu &Amp; Atanu Kumar Das

Companies open gates for differently-abled people

Companies open gates for differently-abled people

Rediff.com   15 Dec 2008

Firms like MphasiS believe in an inclusive workplace, providing equal opportunities to all.

Staffing: IT firms bank on buddy system

Staffing: IT firms bank on buddy system

Rediff.com   25 Nov 2008

Companies say it helps them save on consultant fees and reduces the recruitment life cycle. Companies pay consultants close to 20 per cent of the annual package of a person provided by them as their fee; incentives paid to the company's employees for bringing a candidate is comparatively paltry. Besides, companies believe the buddy system gets them the right person who is in sync with their culture, which becomes more significant in turbulent times.

Financial advertising melts down

Financial advertising melts down

Rediff.com   19 Nov 2008

The ongoing downturn has forced firms to cut back on advertising expenses. The banking, financial services and insurance segment (BFSI) has cut advertising budgets by nearly 40 per cent.

Retrenchment shadow falls on HR personnel

Retrenchment shadow falls on HR personnel

Rediff.com   8 Nov 2008

Recruitment-related HR executives are being moved to other HR functions like training and development and other day-to-day HR functions, or being taken on contract. If things worsen, there could also be layoffs. Companies like Wipro, Infosys, TCS and iGate, too, have a mix of contractual employees in their HR team.

Repeat telecasts on prime-time TV? It's true

Repeat telecasts on prime-time TV? It's true

Rediff.com   8 Nov 2008

Talks between production houses, cine workers union inconclusive, no fresh content for broadcasters.

US elections: Lessons for Indian politicians

US elections: Lessons for Indian politicians

Rediff.com   6 Nov 2008

Indian political parties could learn a few lessons from the digital media campaigning chapters of the US Presidential elections.

Travel agents refuse to levy transaction fee

Travel agents refuse to levy transaction fee

Rediff.com   1 Nov 2008

Most travel agents in India have refused to levy the transaction fees of Rs 350-10,000 on air passengers.

FM channels await clarity on news

FM channels await clarity on news

Rediff.com   29 Oct 2008

TRAI's recommendation to allow news and current affairs on private FM radio, which is awaiting the formal nod of the I&B Ministry by the year end, has not brought much cheer to radio players.

Advertisement slump worries agencies

Advertisement slump worries agencies

Rediff.com   29 Oct 2008

Media-buying and advertising agencies are a worried lot. The last quarter was bad for them with overall advertising, across all media, dipping by 10-20 per cent.

Buy your air ticket at shopping portals

Buy your air ticket at shopping portals

Rediff.com   3 Oct 2008

Travel portals have started to tie-up with online shopping portals and offline retail outlets to jointly promote their value-added offers as shopping portals gather huge traffic around festival time. They reason it will help them tide over the current lean phase in the economy.

Now, nudes on your mobile screen

Now, nudes on your mobile screen

Rediff.com   12 Sep 2008

You can now download Akash Das photographs on your cell phone.

Radio speaks online lingo

Radio speaks online lingo

Rediff.com   14 Aug 2008

Channels register presence in cyberspace through their own social networking sites.

Users help brands sell themselves

Users help brands sell themselves

Rediff.com   7 Aug 2008

Companies lure users with prizes and gifts to get them generate content and ideas for brand promotion.

Do signature tunes for brands work?

Do signature tunes for brands work?

Rediff.com   23 Jul 2008

The concept is making a comeback with companies like Bajaj, Titan, Kingfisher, Nirma and Airtel using their old jingles enmeshed with new visuals.

Advertisers warm up to online spend

Advertisers warm up to online spend

Rediff.com   10 Jul 2008

Inflation is affecting consumer spending and advertisers say they will now spend only on media which gives them the highest measurable returns. TV, for instance, grabs the biggest ad pie due to its mass appeal and the ready availability of TRPs, used to assess its returns.

SMEs, freelancers throng online service marts

SMEs, freelancers throng online service marts

Rediff.com   26 Jun 2008

An Evalueserve study says that globally, the revenue from this sector is likely to grow from Rs 1,000 crore (Rs 10 billion) in 2006-07 to over Rs 8,000 crore (Rs 80 billion) by 2015.

Virtual offices could be the future

Virtual offices could be the future

Rediff.com   16 May 2008

Poor bandwidth availability and last-mile connectivity might have slowed the use of unified communications as a technology, but now it's emerging as a strategic tool with corporations for employee retention and going green. Corporations are encouraging the use of UC, helping them to curtail business travel. This, they believe, results in lowering carbon dioxide emission into the atmosphere.

KPOs could see US slowdown impact

KPOs could see US slowdown impact

Rediff.com   9 May 2008

The US slowdown coupled with rupee appreciation, talent crunch and rising salaries, and the 2010 sunset clause on tax holiday for IT firms, is putting knowledge process outsourcing firms in a bind.

Data centre outsourcing can work

Data centre outsourcing can work

Rediff.com   18 Apr 2008

More and more companies are opting for outsourcing data centres. Data centre operators are also called managed service providers (MSPs). These MSPs include Reliance Communications (RCom), Tata Consultancy Services (TCS), Bharti, Netcore, and Ctrl S. The biggest outsourcers are enterprises, banks and financial institutions. IT managers in the Asia-Pacific region rely on outsourcing data centre operations more than their peers.

Now, apply for a job on your mobile

Now, apply for a job on your mobile

Rediff.com   18 Apr 2008

JobStreet India, a sister portal of JobStreet 18 -- one of Asia's leading online recruitment companies -- has revamped its job site with a 'Smart Apply' feature.